Just in case you forgot (we are going back to 2006, after all). Henrik wrote about it a year earlier than me even.
John Koten, Mansueto ventures:
“Social publishing,” or aggregation, is what pays, Koten says. And in recessionary times, that’s obviously more crucial. Koten: “Having regularly updated, fresh content is different than having people who are trying to break stories five or six times a day.