This column was first published in SvD Näringsliv, in Swedish, on May 31st, 2021. In the recently concluded trial against the gaming giant Epic, it looks promising for Apple. But even a possible win would be less significant than one might think. And Apple’s legal problems are far from over. Wearing a white shirt, a slim gray tie, and a white face mask, one of the main characters stepped out of an elevator the other day […]
This column was first published in SvD Näringsliv, in Swedish, on May 24th, 2021. $1 trillion went up in smoke in last week’s cryptocurrency crash. Elon Musk and China got most of the blame, but the problem showed a deep contradiction among the proponents of cryptocurrencies. When Tesla’s CEO Elon Musk tweets about cryptocurrencies, the market moves. Mostly upwards, as in the case of dogecoin – the joke that became one of the world’s ten largest […]
This column was first published in SvD Näringsliv, in Swedish, on May 17th, 2021. Residents who bunkered gas in plastic bags. Oil prices rose. The hacker attack in the US not only acts as an eye opener on how vulnerable society is to cyber attacks – but above all on how unprepared many people seem to be. “Software is eating the world”. That’s how the venture capitalist Marc Andreessen began a now legendary essay in the […]
This column was first published in SvD Näringsliv, in Swedish, on May 10th, 2021. It has a turnover of a few thousand dollars but has a multi-billion valuation on the stock exchange. This is what happened when a small restaurant in New Jersey ended up at the center of the debate about how the financial market is really doing. The American flags are flying outside a gray, anonymous room in Paulsboro, New Jersey. The sign outside […]
This column was first published in SvD Näringsliv, in Swedish, on May 3rd, 2021. The offer is simple: cash on the table – fast. The success is enormous. The hedge fund Tiger Global is turning the venture capital world upside down. It is only a matter of time before the aggressive Spotify investor enters Sweden again. Venture capitalists like to emphasize their ability to identify and invest in disruptive companies earlier than others. All with a methodology […]
This column was first published in SvD Näringsliv, in Swedish, on April 26th, 2021. It started as a parody of cryptocurrencies – and recently became as valuable as Spotify. The cryptocurrency Dogecoin captures the present in a very clear way. Now the success risks undermining confidence in the entire market. Not many people thought that the cryptocurrency Dogecoin would be anything other than what it was intended to be – a joke. The new financial world […]
This column was first published in SvD Näringsliv, in Swedish, on April 16th, 2021. Blank checks worth $100 billion. That’s how much money that has been sent straight into the super hot investment form SPAC just this year. Now the clouds of unrest are rolling in. American investors have begun to question the valuations of the untested companies – and put their hand on the handbrake. Sweden got its first SPAC less than a month ago. […]
This column was first published in SvD Näringsliv, in Swedish, on April 10th, 2021. The stock market rise for the American tech companies has reached new heights. In China, the exact opposite is happening – an involuntary power struggle has flared up with politicians. It has made the stock market debutants tune in to the assembly line. China Nasdaq. That’s how the new tech exchange Star Market was introduced when it started in Shanghai in the […]
This column was first published in SvD Näringsliv, in Swedish, on March 25th, 2021. The EU and the US are currently getting ready to regulate the digital world. But Apple’s latest giant reform shows that the tech giants still rule almost unrestricted in their market, writes Björn Jeffery. Those who waited to hear about the EU and the “game of the digital economy” received an unusually quiet introduction. The microphone did not work for the European […]
This column was first published in SvD Näringsliv, in Swedish, on March 17th, 2021. 5,000 free Instagram photos – for $69 million. The auction price for “Everydays: The first 5000 days” turned the art world upside down. Signs of both a bubble and careless spending? Rather, a new type of investor has presented itself – those who prefer non-traditional asset classes such as cryptocurrencies and shares in collectibles. When the historic auction closed last week, it […]
