Björn Jeffery

Today we launched an island in Second Life for the Swedish newspaper Sydsvenskan. Since the Swedish Embassy announced their plans the Swedish buzz has increased considerably. Consequently, the time was right to enter and start something up. The island is called Sydsverige which translates to “Southern Sweden”, which is the area of Sweden that Sydsvenskan covers. The plan is to create a place where Swedish people can meet, and create their own projects if they […]

* “Within a week or so” was somewhat of an understatement as Twingly officially launched today. The ping-address to include is http://rpc.twingly.com/ * We have rearranged our Good Old blogs, and now have four to show the world. This one, Good Old Tech, Good Old Design and Good Old Office. The latter will cover what we, as a company, are up to. Whatever that may be. I want to start a Good Old Robotics project […]

The Swedish newspaper DN launched a new addition to their site today; the blog perspective, if you like. Basically it is the same idea that the Washington Post have done with Technorati for ages, but it’s an excellent initiative still the same (look at this article to get the picture). DNs partner is the Linköping/Stockholm-based company Primelabs, with their product Twingly. The idea is to listen to bloggers and give them an incentive to link […]

It’s nice to see Swedes that are in the forefront of the web these days. Malmö-based Liviu P has started the aptly named site MyTripYourMoney.com in order to raise money for the road trip of his life: riding across America in a Lamborghini Murciélago. Liviu and his associates will document the trip in a blog using video and all the rest. The car, and the site, will be covered in advertising – of course. This […]

I recently moved to a new apartment, and today a letter from my electricity company fell through the letterbox. I thought I’d check out my options with the others and did a Google search for elleverantör miljö, el-leverantör miljö and el leverantör miljö which are three ways of spelling (and misspelling) electricity provider and environment. Two words that one might think would be connected at a time like this. Not one company had thought of […]

Okay, I’m (somewhat) back. I’ll leave out the details of what happened for now, as this is a blog about my work, not my life. Although it has become obvious that the two are interconnected in more ways than I first had thought. Instead, more blog posts about the exciting world of the internet will follow. Stay tuned.

Press clippings Mainstream media: All media clippings are collected in my del.icio.us feed here. * * * Live web: Knuff search feed for Good Old Trend (Swedish blogs) Knuff search feed for Björn Jeffery (Swedish blogs) Technorati search feed for Good Old Trend (International live web) Technorati search feed for Björn Jeffery (International live web) Trend News Lägg till ny kommentar

I won’t be answering my phone or my e-mail the next few days. Something tragic has happened and I have to deal with it in the best way I can. I’ll let you know when things start to change.

Tomorrow David and I will be hosting the first Likemind-event in Malmö, Sweden. If you like the sound of it, turn up at 9 am at Solde Kaffebar and join us for coffee. And if you haven’t quite understood what it’s all about, I’ve (also) borrowed a description from Piers: * You just turn up. * You don’t have to turn up at 8. You can come sometime between 8 and 10 (or 9 and […]

Catching up on some reading while preparing for a column that I’m writing for Internetworld. A lot of these links aren’t new, but they are definitely worth reading still the same. Tristan Louis, once employed by Boo.com, lists accurate and interesting points as to why the return of the e-commerce giant makes more sense than ever. Org 2.0 – the 59 smartest nonprofit organizations online today. I love when well-willing organizations use new technology to […]